Social Media
Top Takeaways from Agents of Change Digital Marketing Conference
Agents of Change is dedicated to helping you leverage the three most important channels in digital marketing today: search, social & mobile. Here are our top takeaways from the presenters by seminar. How to Be Remarkable – @RoderickRussell • To be successful in business you have to get personal. You have to mean something to…
Read MoreCan Pinterest Help Market Your Biomedical Brand?
As a virtual pin board of your favorite images and videos, Pinterest enables brands to share and highlight stories that inspire and encourage a loyal following. Many think of Pinterest as a place to pin ideas for weddings and home décor but more are using the online platform to promote their businesses and causes everyday.…
Read MoreFive Facebook Features That Can Help Advance Your Biomedical Group’s Profile
Now that your biomedical group is familiar with the common features of Facebook, here are a few novel tools to help elevate your content and engagement. 1. Feature Important Posts at the Top of Your Biomedical Brand’s Profile Have a topic you want to promote no matter how often you are posting? Pin a post…
Read MoreTop Tweets from the BIO International Convention on Social Media and our Market
BIO International Convention offers key networking and partnering opportunities, and provides inspiration on all major trends affecting the biotech industry. Every year more attendees are embracing social media by sharing their thoughts from BIO on twitter. Here’s our pick of top tweets around social media and our market. Michelle Gallaher @biomelb Vic Minister for Technology…
Read MoreUsing Social Media to Speed Recruitment for Your Biomedical Group
Social media can make recruiting much easier and more effective by enabling you to target you next employee, communicate you opportunity more extensively, and promote the culture and achievements of your biomedical organization openly. Hiring people can be an overwhelming and costly process for your biomedical group. Thankfully, social media is helping to facilitate this…
Read MoreInfographic: Surprising Online Marketing Statistics for your Biomedical Group to Consider
Biotech Branding: Getting Serious with Social Media
Help your biomedical group take the right steps towards creating a healthy social media plan. Technology may be moving faster than the speed of light but it doesn’t have to leave you behind. Here’s a guide to help your biomedical group get serious about creating a healthier social life in 2013. Why Is It Important…
Read MoreUsing Twitter to Expand Your Fundraising Goals
More organizations around the world are using Twitter for fundraising and collecting hundreds of thousands of dollars towards their campaigns. Here are a few hints for using Twitter to help spread awareness about your research and expand critical funding for your biotech brand. First, Why Twitter? It’s a tool that enables people to connect and…
Read MoreHow Social Media Changed the Olympic Experience
Dubbed the “Twitter Olympics” or the “Social Media Games”, the London 2012 games welcomed a new era in the Olympic experience. One of the first things I do in the morning is check my social accounts for the news of the day. Learning that Michael Phelps won his 18th gold medal meant I would definitely…
Read MoreSupercharging Your Biotech Brand’s Social Media Marketing
Quick tips for turning Facebook “fans” into loyal customers and advocates of your biotech brand. Corissa St. Laurent from Constant Contact recently gave a lecture on how to supercharge your marketing using Facebook. Here’s our thoughts and quick tips for how you can use this social tool to create more loyalty for your biotech brand.…
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