Events Archives - Page 4 of 5

Top Takeaways from Agents of Change Digital Marketing Conference

Agents of Change is dedicated to helping you leverage the three most important channels in digital marketing today: search, social & mobile. Here are our top takeaways from the presenters by seminar. How to Be Remarkable – @RoderickRussell • To be successful in business you have to get personal. You have to mean something to…

Can Pinterest Help Market Your Biomedical Brand?

As a virtual pin board of your favorite images and videos, Pinterest enables brands to share and highlight stories that inspire and encourage a loyal following. Many think of Pinterest as a place to pin ideas for weddings and home décor but more are using the online platform to promote their businesses and causes everyday.…

Five Facebook Features That Can Help Advance Your Biomedical Group’s Profile

Now that your biomedical group is familiar with the common features of Facebook, here are a few novel tools to help elevate your content and engagement. 1. Feature Important Posts at the Top of Your Biomedical Brand’s Profile Have a topic you want to promote no matter how often you are posting? Pin a post…

Top Tweets from the BIO International Convention on Social Media and our Market

BIO International Convention offers key networking and partnering opportunities, and provides inspiration on all major trends affecting the biotech industry. Every year more attendees are embracing social media by sharing their thoughts from BIO on twitter. Here’s our pick of top tweets around social media and our market. Michelle Gallaher @biomelb Vic Minister for Technology…

Biotech Fundraising: Key Elements of a Successful Investor Development Program

For any new biotech venture, attracting investors and securing early operating funds is critical. With the proper fundraising materials you can help your development team hit the ground running. In the biotech industry there is no shortage of breakthrough ideas and as competition for venture capital and grant dollars continues to grow, the more your…

Competing Biomedical Research Groups Come Together to Face the Small but Significant Loss of Hurricane Sandy

The University of Pennsylvania and Cold Spring Harbor are helping restore one of the largest and most valuable genetically-altered rodent colonies in the U.S. The flooding on the basement level of 1st Avenue and 30th Street of the Smilow Research Center was a devastation for the New York University medical and research staff as thousands…

How Social Media Changed the Olympic Experience

Dubbed the “Twitter Olympics” or the “Social Media Games”, the London 2012 games welcomed a new era in the Olympic experience. One of the first things I do in the morning is check my social accounts for the news of the day. Learning that Michael Phelps won his 18th gold medal meant I would definitely…

Selling Innovation the Steve Jobs’ Way

Whether it’s a pitch to potential investors, your sales or leadership team, here are a few tips from the late master presenter Steve Jobs to help sell your latest biotech brand innovation. Inform, educate and entertain – those should be the goals for every presenter and your next biotech brand pitch according to BusinessWeek.com columnist Carmine…

Creating Powerful Trade Show Exhibits

For a more powerful presence at the BIO conference and beyond, create a personalized exhibit experience to enhance engagement and tell your biotech brand’s own unique story. According to Exhibitor magazine, 32% of companies who incorporate exhibit marketing into their promotional mix are increasing their budgets in 2012. On the other hand 25% are trimming…

Creating Valuable Business Relationships For Your Biotech Brand

Foster engagement through each business interaction to develop lasting relationships that enrich your network and elevate your biotech brand. David Nour from Nour Group, Inc. is a thought leader on how to grow strategic relationships for your business. Below is a summary of his article from mashable.com and how it can help you make connections…