Quality of Life Archives - Page 6 of 6

BIO International Celebrates 20 Years

With over 125 sessions along 15 topic areas, BIO Chicago will offer some of the most compelling discussions about the challenges and business opportunities within the biotech industry. Celebrating its 20th anniversary, the global event for biotechnology will be held in Chicago April 22-25, 2013. This year’s BIO International Convention offers over 800 speakers throughout…

Biotech Fundraising: Key Elements of a Successful Investor Development Program

For any new biotech venture, attracting investors and securing early operating funds is critical. With the proper fundraising materials you can help your development team hit the ground running. In the biotech industry there is no shortage of breakthrough ideas and as competition for venture capital and grant dollars continues to grow, the more your…

Inspiration to Help Your Biomedical Branding Team Stay On Track

Whether you are the brand leader or influencer, every now and then we all need reminders of why we do what we do and where we are taking our companies and brands. Here are a few quotes to help your biomedical branding and marketing teams refocus and stay inspired. “A brand is a set of…

Biotech Branding: Getting Serious with Social Media

Help your biomedical group take the right steps towards creating a healthy social media plan. Technology may be moving faster than the speed of light but it doesn’t have to leave you behind. Here’s a guide to help your biomedical group get serious about creating a healthier social life in 2013. Why Is It Important…

Strategies for Helping Your Biotech Branding Team Break Through Creative Blocks

Here are 5 top strategies to help your research, marketing and executive teams hurdle over those pesky creative blocks and keep your biotech brand growing strong. As a biomedical researcher, marketer or CEO, the constant pressure to be innovative can sometimes leave you feeling stranded. Luckily, while in my favorite coffee bookstore Rock City/Hello Hello…

20 Marketing Tips to Help Your Biotech Brand Grow

Growing awareness and loyalty for your biotech brand means staying one step ahead of your audience and the competition. Here are 20 quick marketing tips to help you and your biotech brand keep momentum. Think Inside the Box Get inside the mind of your audience, your investors and researchers. Read what they read. Shop your…

How Social Media Changed the Olympic Experience

Dubbed the “Twitter Olympics” or the “Social Media Games”, the London 2012 games welcomed a new era in the Olympic experience. One of the first things I do in the morning is check my social accounts for the news of the day. Learning that Michael Phelps won his 18th gold medal meant I would definitely…

Top Marketing Quotes to Inspire Your Biotech Brand

Even the smartest brands need a little inspiration or reminder of what’s important – here are our favorite quotes from some of the most famous business minds. “Your premium brand had better be delivering something special, or it’s not going to get the business” – Warren Buffett “A brand for a company is like a…

Biotech Brand Managers: How to Do More of the Things You Love

As biotech brand managers we are constantly using our strategic vision to transform brands – what about our own? What if we applied some of our strategic thinking to our own lives to do more of what we love? What’s Your Vision? Just like a successful biotech brand, you can’t be all things to all…